Genee
Challenge
We lead UX/UI design and iOS development for this award-winning AI-powered scheduling assistant mobile app that was acquired by Microsoft. Build an app from scratch that would teach users how to use the AI magic of Genee. Create a super-intuitive User Experience that encouraged users to leverage the AI power of the app.
Solution
Harness the complicated back-end AI engine into an easy-to-use consumer app through an extensive process of simplifying everything. To users, it works like a snap!
Results
The app was a hit, with usage increasing by 40%. The Genee team was then able to further optimize the AI because of the higher usage rates before being acquired by Microsoft!
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