Erno Lazlo

A Marketing Story by THE CHARLES NYC about Erno Laszlo
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Erno Laszlo
Brand Development

Challenge

We created a digital experience by seamlessly weaving together dynamic content into a modular design.

Solution

To improve the overall UI/UX experience, we completely redesigned one of Erno Laszlo’s most critical sections of their website, the Product Display Page (PDP). Pre-Production, Styling, Casting, Creative direction, and retouching were executed, elevating the product in a new and invigorating way. In preparation for a fresh look and feel on the re-designed website, we led the charge to update editorial imagery brand wide to feel human and real. From concepting, casting, styling, creative direction, post production all the way to finished shots, we facilitated a collaborative workflow across all partners. We helped Erno Laszlo ring in the holiday season with a holiday campaign featuring real people as models.

~15 Employees
$10,000 Min Budget
1 Stories
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THE CHARLES NYC

New York, New York

The Charles is a full service digital agency with offices in NYC, London, and Chicago. Specializing in strategy, branding, design, content, production, UX, e-commerce and website development for the fashion, luxury, hospitality, media and lifestyle sec...

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