Alco Parking Corporation

A Marketing Story by Tailored Marketing about Alco Parking

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Alco Parking

Improve User Experience

Challenge

ALCO Parking is a 90 year old, family-owned company and Pittsburgh’s largest facility operator with over 30 lots and garages in the Pittsburgh area. The Challenge ALCO Parking sought the help of TMI to provide an on-going, dynamic and interactive digital experience for its customers and target audience. Services Implemented: Web Development, Strategic Marketing, Media Buys, Graphic Design, Social Media, and Media Production.

Solution

To address ALCO Parking's needs, we recently finished the third generation responsive website, equipped with a parking location finder, and have continued to update the website over our many years together. In addition, TMI provides social media support with content creation and implementation, digital advertising solutions, and ongoing monitoring. Increased exposure in both digital and traditional spaces has led to higher usage rates and an improved number of lease contracts.

Website Creation

Results

1,000 new contacts were acquired within the first six months after starting with zero. 1,250 Facebook users are reached on average each day. 900 unique visitors are estimated to access the website daily.