Oxford Economics

A Marketing Story by sophilabs about Oxford Economics
4 Views | 0 High Fives
Oxford Economics
Improve User Experience

Challenge

Delivering Influential Data with Oxford Economics About Oxford Economics Oxford Economics is a global advisory firm that provides critical economic analysis to over 1,500 international corporations, financial institutions, government organizations, and universities. Their clients rely on their online platform to access reports, forecasts, and models that inform important decisions. Customer-Focused Solutions Our expertise in niche development and legacy systems meant we were prepared to take on the challenge, so we rolled up our sleeves and got to work. Challenge A Problem Providing Core Services When Oxford Economics first contacted us, their website was using outdated technology that rendered it incapable of giving users the time-sensitive, event-driven data they needed. In addition, the platform lacked a streamlined process for economists to upload and organize information.

Solution

We built a brand new website, customer portal, and mobile app, crafting an optimal user experience in which relevant economic analysis is always easily accessible. Solution A New User-Friendly Website The fast, modern website we built reflects Oxford Economics’ position as a leader in forecasting and analysis. More importantly, it makes Oxford Economics’ core services more accessible and convenient for customers. A Customer Portal for Personalizing Content A crucial part of the new website, the customer portal allows users to have more control over their content. Subscribers can search the database and receive real-time updates on their topics of choice. An Improved Importer for Economic Reports We created a way for economists to easily upload their reports in a web-friendly format. They can even upload documents automatically with an MS Word plug-in. The system then tags and categorizes the reports, making it simple for customers to find them.

Results

Throughout our ongoing partnership with Oxford Economics–seven years and counting–we've worked with them to make sure they have the software tools they need as they grow their business. Over 30,000 economic reports are delivered via their platform daily. Today, we continue to work on making their system faster and even more robust so that their customers can receive the analysis they need as quickly as possible.

~48 Employees
$10,000 Min Budget
1 Stories
Become A Partner

sophilabs

Brooklyn, New York

A software design and development agency that helps companies build products by delivering top quality software through agile and perfectionist teams.

Want fresh marketing stories in your inbox?

Get the weekly email that makes you a marketing genius.
Stay informed and inspired, for free.

Related Stories

3 years ago
5 years ago
Red Bull
Red Bull MOBILE Oman
3 years ago