World-Computer Hacker League (WCHL) - Supporting A Global Hackathon

DFINITY

Education & Training

Challenge

The main challenge was to engage new developers and technical audiences across the Central and Eastern European region. The goal was to position the Internet Computer Protocol as the top platform for building decentralized AI and advanced dApps.

Solution

An integrated strategy was launched to activate the region. This included forming localized partnerships with over 70 academic institutions, student organizations, and developer communities. A robust paid advertising and media outreach campaign was run in parallel to boost visibility.

Branding Strategy

Research

Social Media Management

Online Advertising

Results

The activation successfully onboarded over 150 developers and secured more than 70 strategic partners. The media and advertising campaign generated over 10 million impressions, establishing the hackathon as a significant initiative in the region.

150

Increase in New Clients

~40 Employees

$10,000 Min Budget

10 Stories

Become A Partner

RZLT

Zagreb, Grad Zagreb

RZLT is an AI-Native Web3 Marketing Agency working with 100+ leading protocols and startups and helping them scale, grow, and reach new markets through data-driven growth strategies, community, content & optimization, generating 200M+ impressions and driving 100M in TVL.

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