Auto Sales and Service

A Marketing Story by RocketBuild about autosalesdirect.com
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autosalesdirect.com
Improve User Experience

Challenge

Auto Sales and Service, a pre-owned car dealer in Indianapolis since 1979, wished for a more streamlined process for their customers to acquire wholesale inventory. Their sales team was on their phones constantly answering questions about inventory. They knew there had to be a better way to operate that would save time and facilitate the buying process through the innovative use of technology. They wanted to evolve while maintaining their dedication to quality customer service.

Solution

The solution was to provide the easiest way to acquire wholesale inventory through a new car sales application. Custom-built car sales application To stay ahead of the competition and improve sales processes, Auto Sales and Service engaged RocketBuild to architect, design, and code their car sales application, Auto Sales Direct. All of their inventory is now on the web with a simple interface for searching, sorting, and filtering hundreds of vehicle listings. Vehicles can be saved for quick reference and buyers can track their purchase history. The progressive web app makes it easy for potential buyers to use the app in the office of on the go. Web application showcasing vehicle inventory Auto Sales Direct is a fully customized mobile-responsive web app that sales members now use to list and manage their complete used car inventory. What would have previously been hours and hours of phone calls is now neatly organized data. AutoSalesDirect.com is a free and easy to use service offered to customers, and helps transform sales operations into a more manageable process. With their new auto sales application, the Auto Sales and Service team is able to focus more of their efforts on securing quality cars and providing great service. Brand identity design Auto Sales & Service needed a new name and logo to identify their new application. They chose the name Auto Sales Direct, and we set to work creating a simple logo that pairs well with the parent brand while setting their car sales application apart with a unique design. The software We built the automotive sourcing portal as a mobile-friendly web application using the Python/Django language and framework. The application displays a complete and available list of inventory. A high octane car buying experience Within the app, users can easily search, sort, and filter hundreds of vehicle listings, select favorites for quick reference, and track purchase history — setting the bar for ease, accessibility, and mobility in car buying. Simple marketing website In addition to the software, we created a single-page website that showcases the digital product. It introduces the app, clearly explains the value of the technology, presents images with simple instructions for using the tool, and includes clear calls-to-action to download and sign up.

Results

Project Stats • 2 Entrepreneurs engaged • 28 Pull requests made • 1,000s Car makes, models, and options

~20 Employees
$10,000 Min Budget
1 Stories
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RocketBuild

Indianapolis, Indiana

RocketBuild is an on-shore custom software development company in Indianapolis. RocketBuild develops web & mobile apps, websites, and digital products.

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