My Beeline
Challenge
In Russia, the holding provides services under the brand Beeline. As of 2019, more than 60 million people are Beeline customers. Mobile App for Beeline Clients
Solution
The app allows users to: — manage their subscriptions; — track & recharge their balance, — switch between available packages, — turn additional services on and off, — control expenses for multiple contracts, — find answers to frequently asked questions and more. We has been working with Beeline for over 5 years and also developed Beeline TV app for the customers and mobile workplace for front-line Beeline employees.
Results
Achievements (in 12 months): + 76% audience growth for iOS-version, + 52% increase in installations, + 129% daily active audience, + 92% users resolve their issues with the app, * 98% users are ready to recommend the app. 12,000,000 downloads 92% of users have all their issues solved 59% of users open app at least once a week 98% of users are ready to recommend the app
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