Challenge
To engage and reward loyal customers. A loyalty and rewards program by KOHLER Canada to engage with industry professionals such as plumbers and installers.
Solution
Participants could earn points for their purchases made at select KOHLER distributors during the program to be redeemed for merchandise. Every 1,000 points also included a grand prize draw entry. In order to earn points, consumers had to create an account and upload a photo of their invoice. Our platform used AI scanning software to process uploaded invoices, locate specific SKUs, dollar amounts, locations and compare uploads. Points were then automatically assigned based on dollar amount spent.
Results
By using innovative approaches such as custom receipt upload platform with AI scanning software RAVEN5 was able to receive 3000 responses, 422 registrations, and 62 prize redemptions.
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