Wheels Up
Challenge
SWAT created the logo, brand identity, and marketing for the most successful private aviation launch in US history.
Solution
Our SWAT team is most proud to share with you our Wheels Up Memorial Day 2020 campaign which aired during “The Match: Champions for Charity” featuring Wheels Up ambassador Tom Brady, Tiger Woods, Peyton Manning and Phil Mickelson. We are thrilled to feature both the organization TAPS (Tragedy Assistance Program for Survivors) and the legendary country music star Vince Gill and his wonderful song “Love Lives On.” The commercials feature the families of fallen heroes who we celebrate during this most poignant Memorial Day this year. SWAT by Kirshenbaum also donated to the TAPS charity
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