Challenge
After close to 50 years, WT Group’s leadership team determined it was time for a brand overhaul from their look to their website and online presence.
Solution
NiKnack created a new brand and logo that not only honors their past, but boldly looks ahead to an even brighter and more successful future. The goal with the website was to create a well-designed and functioning site that reflected the WT Group’s core of engineering and design. Managed internal roll-out event to 150+ employees Launched new intranet site to increase employee engagement New Conference Exhibits
Results
76% Improved organic search results ranking In less than 2 months, the average position of WT Group's website for keywords increased by 76% 35% Increased unique & repeat site traffic The number of website visitors has grown 35% since the redesign launch Industry website design award winner Recognized by The Zweig Group for Marketing Excellence in the architecture, engineering & construction industry
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