Low Cost Glasses: Driving Growth
Challenge
Low Cost Glasses are an online prescription glasses manufacturer. Their goal is to be a disruptive player in the online glasses market and rapidly drive new customer acquisition and grow revenue. Modo25 devised and implemented an affiliate strategy that helped to support them in achieving their goals.
Solution
How did Modo25 help Low Cost Glasses? Targeting prescription glasses wearers, the strategy was to find new customers through increased brand awareness of this newcomer to the market. We needed to build brand awareness through targeted remarketing and an affiliate strategy to convert the audience into new customers.
Results
Revenue increased by 301 % in under six months
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