Hasacon Construction
Challenge
Highly competitive local construction market dominated by established players. Limited online presence and brand recognition, especially compared to larger competitors. Difficulty in ranking for local search queries related to specific construction services and project types. Need to showcase Hasacon's unique design-build approach and high-quality craftsmanship.
Solution
Local SEO optimization: Claimed and optimized Google My Business listing, ensuring NAP consistency across online directories, and managing local reviews. Targeted keyword research: Identified high-intent local keywords related to specific services (e.g., "custom home builders near me", "luxury pool renovation") and project types (e.g., "modern farmhouse kitchen design"). Content marketing: Created informative blog posts, case studies, and client testimonials highlighting Hasacon's expertise, design philosophy, and commitment to quality
Results
Local search dominance: Achieved top positions for key local search queries within 9 months, surpassing larger competitors in organic search results. Increased website traffic: Witnessed a 200% surge in organic website traffic, primarily from local searches. Improved lead generation: Generated 20% more qualified leads through website forms and phone calls directly attributed to organic search. Enhanced brand perception: Established Hasacon as a leading local construction company known for its design expertise, quality craftsmanship, and personal approach.
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