They Once Had A Pulled Duck Burger On The Menu.

A Marketing Story by Lodge Design about BEAST

4 Views | 0 High Fives

BEAST

Brand Development

Challenge

Seriously, these dudes mean business. The food truck space has become a crowded parking lot lately, and this rolling restaurant needed an identity to help them stand out—streetside.

Solution

We used a bold color palette and arena rock typography to match the hutzpah of their burger menu. But it was this insatiable burger beast who stole their hearts. X-Men allusions and maze-dwelling minotaurs never made it out of our early design concepts.

Branding Strategy

Corporate Identity

Source: http://lodgedesign.com/project/beast/

~20 Employees

$10,000 Min Budget

1 Stories

Become A Partner

Lodge Design

Indianapolis, Indiana

We’re Lodge Design, a boutique agency located in the heart of Irvington. We create logos, websites, print design and the such for clients we believe in.

View Profile Contact

Want fresh marketing stories in your inbox?

Get the weekly email that makes you a marketing genius.
Stay informed and inspired, for free.

They Once Had A Pulled Duck Burger On The Menu.

Challenge

Solution

Lodge Design

Want fresh marketing stories in your inbox?

Related Stories