JMF Commercial Construction
Challenge
JMF Construction Management Inc wanted to enter the commercial construction industry. However, the company had no marketing in place and lacked direction in entering a new market.
Solution
JMF Digital Marketing partner with JMF Construction Management, and rebranded the company into JMF Commercial Construction. The new DBA name was a more strategic approach for the brand to appeal and acquire their audience. WE focused on building JMF Commercial Construction online presence to connect with more customers. We created a 75+ page website with content targeting their audience. In addition, we also utilized the best search engine optimization practices, and created landing pages for PPC ads. We continuously measured and tracked results. In addition, we strategically made it our priority to target their specific and ideal customers.
Results
Ultimately, this was a great success, we where able to connect JMF Commercial Construction to multiple customers on a weekly basis. Eventually our SEO was so efficient we replaced our PPC ads. Previously our PPC ads cost per acquisition was around $16 for projects varying in prices from thousands of dollars to up to million dollar projects. JMF Commercial Construction will never have to worry about getting new customers. We actually reached a milestone of hitting a million dollars in potential leads in one week. As a result, we have a continued partnership with JMF Commercial Construction.
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