Online Tax Service Finds In-Market Filers Approaching Deadline with Inuvo

A Marketing Story by NetSeer about NetSeer

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NetSeer

Increase Sales

Challenge

To find and prospect new tax filing intenders against a marketplace that was shrinking daily, as the tax deadline approached.

Solution

The IntentKey™ technology was used to identify and target new audiences who signaled towards online tax preparation software in order to safely meet the tax deadline from home, amidst COVID-19 concerns.

Branding Strategy

Results

Inuvo beat the client’s CPA goal by 36% and, of equal if not greater importance, maintained scale of an audience group that was naturally shrinking.

Source: https://inuvo.com/case-studies/online-tax-service-finds-in-market-filers-approaching-deadline-with-inuvo/

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$25,000 Min Budget

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Online Tax Service Finds In-Market Filers Approaching Deadline with Inuvo

Challenge

Solution

Results

NetSeer

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