Challenge
Iconic radio station KEXP sought to revitalize their 15-year-old website in tandem with the opening of their new broadcast studios and community gathering space. They sought Hum to create a user-friendly site that encouraged people to support the organization and discover new music, both online and off.
Solution
Hum defined clear, user-motivated pathways through KEXP’s vast music and programming catalog, encouraging endless discovery. A tiered navigation system allows users to browse or easily find exactly what they’re looking for. Abstracted cover art, optional banners, and responsive development brought the site to life on desktop and mobile.
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