Challenge
Provide SEO assistance and education for black restaurant owners, highlighting the importance of their online presence to help them take more ownership of this piece of their marketing strategy moving forward.
Solution
We developed a comprehensive, 8-week SEO sprint and consultancy. We engaged with dozens of restaurants over the course of our involvement in the program. We optimized their website and local listings for search engines. We set up proper analytics tracking and reporting and showed these restauranteurs how to understand how their website data impacts their business. In some instances helped them reclaim ownership of their website or set up a new website for them when reclaiming was not possible.
Results
We looked back at the results following our work 4+ months after the sprint was completed. These restaurants saw a significant jump in search impressions and website traffic. The additional website traffic upswing resulted in a more than 3x increase in total website engagements and conversions.
Hudson Creative
Hudson Creative is an experienced digital marketing agency for restaurants. We help multi-location brands extend their reach online and connect with people, driving revenue through proven, innovative solutions. Our expertise encompasses digital advertising for restaurants, email marketing, restaurant web design, and SEO for restaurants. We work with a wide range...
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