PGM Billing

A Marketing Story by Fuze SEO about Physicians Group Management

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Physicians Group Management

Increase Brand Awareness

Challenge

PGM Billing contracted Fuze’s integrated marketing services with the goal of increased non-brand organic traffic.

Solution

Extensive keyword research combined with a content gap analysis highlighted key tools that the industry was lacking. Through a managed blogger outreach program promoting the free tools, an internal linking strategy across pgmbilling.com and custom Title and Meta Tag optimizations, PGM dramatically improved unbranded traffic growth while improving site engagement metrics.

Search Engine Optimization (SEO)