Robinson & Wilson, ALC
Challenge
Matching online to offline image Device compatibility: None. Site was unreadable and unworkable in mobile devices. Messaging: Confusing. Too much technical information, none of it organized. Nothing to set them apart. Design: Minimal, dated photographs, no distinctive graphics, no logo, and a single, unrelated color.
Solution
Device compatibility: Complete. Delivers perfectly in every sized device, from desktop computers to all cell phones. Messaging: Communicates the combination of expertise and warmth inherent in the firm. Personalizes the partners. Design: A new logo drives the design, which incorporates partner and location photographs, and a coherent color theme.
Cassandra Bryan Design
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