Daedalus Online

A Marketing Story by Atta Systems about en.daedalusonline.eu
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e
en.daedalusonline.eu
Improve User Experience

Challenge

Daedalus Online has been initiated in 2012. Since then, their mission has been to obtain statistical information about the investigated topics. Their main efforts are focused on creating a transparent and effective communication environment for the consumers and the producers throughout the Daedalus Online Community. The Challenges Activate surveys based on user’s location Integrate a legacy software system with API’s Create a seamless User Experience on the mobile app for a non-technical target market The Goals Create an Android app with an intuitive User Interface Aggregate all surveys a user can take in one place Generate special surveys triggered by user’s location Offer possibility to attach images to surveys answers Develop web application that helps Daedalus managers organize the surveys Create a backend that Communicates with the existing Daedalus API’s, the mobile and wep app

Solution

How We Did It Designed and developed an Android application with improved User Experience Kept track of users history inside the Community and managed their accounts Made possible for users to receive marketing surveys based on their location through technologies like geofencing and bluetooth iBeacons We Went For The Integration of Geofences/GPS coordinates to track consumers and give them targeted surveys Surveys activation when users visit a certain location by using Bluetooth Beacons Implementation of a customer support system which allows users to chat with support from within the app Benefits Easy access to all the surveys available for a user Grow the number of users by having a primarily focus on the efficiency of the app Offer the app a coherent design Key Features Complete surveys and get paid Accumulate a number of points, for each survey completed. Once a certain amount of points is reached, these will be changed into money New Surveys Receive new surveys all the time. The app makes sure users will always be notified about new surveys via email or push notifications Proximity search Receive surveys based on the current location 24/7 availability Fill in surveys and get rewarded anytime

Results

Esomar Member Since 2012 Surveyors 100,000+ Available On 2 Continents

~22 Employees
$10,000 Min Budget
1 Stories
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Atta Systems

Bucharest, Bucuresti

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