Launching A New Law Firm
Challenge
Charged with the launch of a legal firm’s brand identity, marketing strategy and content development, 711 Media crafted a unique user experience for this legal category. The goal was to showcase the firm’s strength in numbers and their resilient legal team while branding it as an employment law firm.
Solution
1. Brand Identity We brought Windsor Troy’s brand initiatives to life through strategic creative concepts that combine audience insight and cultural awareness to build unified campaigns. Your brand identity is how you want to portray your business to your customers, the design of your logo, and controls the perception of your company. From sketch to final render, our team of creatives designed a logo that embodies the power and strength of the law firm. 2. Digital Platform Development Overseeing and managing all of Windsor Troy’s customer facing digital platforms such as reputation & reviews, syndication, and lead generation. 711 Media reviews analytics and leads from their source: web form fills, call tracking, etc. 3. Full Creative Production 711 Media produced video content, in-house, to be featured on website postings, social media, and other digital platforms. - Graphics - Full Production Staff - Post Production - Talent - Art Direction
Results
1,350+ Average Monthly Unique Website Visitors 105 Average Monthly Website Employment Law Leads 400K+ Monthly Brand Impressions
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