How we had increased Sales 240%
Challenge
Limited target audience. Difficulty in competing in the target group; The Gulf states (Saudi Arabia, Kuwait, Qatar, and the Emirates). There are many technical problems on the website. Existence of repetition in products. Poor product image quality. Repeating product descriptions. Not adding descriptions in many products. Poor website visits. “Duplicate canonical” problem due to the product being associated with the taxonomy name. (Duplicate content) Problem. Having many products and articles on the site never gets visits.
Solution
The company opened its doors and selected talented and professional competencies to hold a meeting with the management of our client’s store to know more details about their store and what are their requirements? identify their pain points. Now, we can summarize the result of this meeting that they aim to: Optimizing visits to their site, while maintaining a high level of traffic from the target audience. Making the site rank first in search results (SERP) for many of the most competitive keywords. Accordingly, we have set the following goals Making Ecommerce website rank first position in search results for the most competitive keywords. Improve your Alexa ranking. Increasing traffic of website visits to reach (15,000) visits per month. Increasing the number of articles written on the site while improving the quality of content. Improving the content of products on the website fix errors and product duplication. rank first position for the famous brands in Turkey. User experience improvement. Increase the number of sales on the site.
Results
(500-550) visits per day, equivalent to (15,000) visits per month. + 500% Doubling the number of daily sales by only 240% of SEO. The monthly increase in the subscription to the mailing list. + 20.8% (1.8) million store impressions in search results. the eCommerce site was able to reduce the value (Conv) of each purchase and reduce the price of clicks. Achieving a 240% increase in sales from Organic Search from the Google search engine via the organic search results. Getting visits at a rate of (20%) from Organic Result more than paid ads. “PPC”
2P PR & Digital Marketing
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