Creaticity: American Sofa Fest
Challenge
As Pune’s biggest and most preferred furniture destination, Creaticity offered a lot of variety. With a growing trend of online furniture shopping, they wanted to bring people to their campus to enjoy the real experience of shopping for furniture. We conceptualised American Sofa Fest, an online campaign that celebrated Creaticity’s rich variety in curated American furniture, while offering amazing delights.
Solution
The campaign focused on appealing to the new urban buyer with facets of American furniture that no one else would offer. The online touchpoints, namely online marketing ads, landing page and social media marketing, created significant buzz and engagement, with many buyers pre-booking their offer.
Results
27.96 M Impressions 498 Registations 171 Footfall
Setu
We have been behind some of the most well known brands in Pune. Brands that are part of our lives.Brands that have evolved form merely being products or services. Started off more than three decades ago, today we are synonymous with being adept pla...
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